Filmly is a new social platform that aims to bring together amateur and professional filmmakers. It revolutionizes the filmmaking process by taking back control of moviemaking.
With advances in cell phone technology offering professional video quality, the next step that amateur filmmakers have to address is how to efficiently put together a production crew so that they can shoot their film. As with it all great things, it takes a team to succeed.
Filmly is a community where filmmakers can share ideas, comment on projects, scout for shooting locations, and find qualified locals be part of their production crew!
The app is simple. You create your movie, get feedback from peers on the spot, vote on cast and locations, as well as contribute, comment, and share.
Given our passion for film and art here at Fabrika, it was a wonderful opportunity and experience to work with Filmly. As with all the companies we collaborate with, it was very important to make sure that our designers appreciated and understood the founder’s vision for how they wanted to present the idea to the consumer. Before we kicked off development we made sure that both teams shared the same vision.
The importance of the teams sharing a vision on a project cannot be emphasized enough. In our experience, when a community-like-feeling for a project is not created and maintained between founder and developer the final product is often mediocre at best. Not investing the time to truly understand the founder’s vision also often leads to cut-and-paste designs that are complicated for users, and it often prevents the product from reaching its true potential. This is why we spend so much time getting to know the founders, and truly understanding what they are attempting to create.
The direction that we took for this project was with an eye towards simplicity. We wanted the features to be overtly intuitive to the user. When it comes to creating a social community board we ascribe significant value to ensuring that the comments and postings screens are not presented visually as a generic thread. With this in mind, we designed the site with a focus upon the videos. This design approach assures that the most important feature of the site stands out, and has a powerful visual impact.
After multiple design iterations, we were able to narrow it down to one that was in line with the company’s vision for a simple and beautiful product.
Filmly is a very unique social platform which aims to improve the production experience for aspiring and student filmmakers. This platform helps users overcome the difficulties of searching for a production crew and creates a community to gain feedback from so that users can refine their craft and their films.
Go check out Filmly, and start filming your masterpiece today!