The platform takes into consideration all the necessary elements to successfully move a shipment cross-country like cost, distance, load, pick-up and drop-off times, and truck type. The platform then gives you a simple solution for all of your trucking and shipping needs. Once you have made your order you can even take a look at the route, load details, and track your cargo.
We understood that when the platform launched, we needed to capture the largest possible user
base and account for two different user types: truckers and shippers. We therefore set out to
build different iOS and Android apps for both truckers and shippers, as well as a web platform
for shippers which takes into account the fact that most long-haul cargo orders are made from
the office environment.
The mobile apps have all the features necessary to book a shipment, accept the cargo, and finally track the load until its final destination.
Our intention for the design of this app was to focus upon creating a simple user experience
which would assist in the smooth transition from paper to digital. All aspects of the platforms
were built with both shipper and trucker in mind. The bottom line is that we were building a
For the trucker app we focused on creating a design that worked as simply as possible. A minimal amount of steps required to accept, start and end a shipment. For the shipper app, our approach was slightly different, we made it as easy as possible to create loads and track the ongoing shipments to make using the application more enticing.
We kept a similar design throughout all the platforms and accounted for all the necessary differences between Web, iOS and Android.
A beautiful, intuitive, and well designed platform that is starting to impact how the trucking industry operates. Download the app and let us know what you think!